Get every store named in AI answers, with the right facts.
Shoppers now ask AI where to buy. Every week Kai asks ChatGPT, Perplexity and Google AI Overviews what they ask about each store, fixes the facts and sources behind wrong answers, and checks again.
What this costs you today.
AI visibility tracking today means a tool priced by the question, an agency on retainer, and someone at head office asking ChatGPT by hand.
What you pay for today
- AI visibility softwarePriced by questions tracked, usually for the brand. Fixing answers is still yours.$189 to $549 a month
- An AI search agencyAudits and new content, priced by company size rather than by store.$1,500 to $5,000 a month
- Your team's timeTyping store questions into ChatGPT, one store at a time, saving screenshots.Their time
With Kai. Kai does the tracker's job, the agency's fixes and the hand checks for every store, from the same knowledge every capability uses.
Typical ranges from public price lists, October 2026. Sources
One system, not a tool for every job
Stop buying a tool for every job.
The biggest promise of AI is consolidation. The same kind of software that can drive a car can write the reply to your email. So buying one point solution per job, each with its own login, contract and agency, now wastes money.
Judge software the way you’d judge a hire: by the range of work it can take on. That’s what to look for now: one system you can point at many jobs. Ocally is that for your stores: Kai and two people across listings, reviews, local search, social, AI answers, pricing, inventory and store routines, at every store.
Not sure what you could consolidate? Bring your list of tools and what they cost to a free consultation, and we’ll go through it with you.
Tools, agencies and people
- Listings softwareMoz Local Lite, $199 a year per location, $425
- Review softwareReputation Rep Core, per location, $2,000
- AI answers trackerPeec AI Pro, 150 prompts, $245
- Local SEO agencychains of 20+ stores, "often $5,000+", $5,000
- Social media agencymid tier, $2,000 to $5,000, $2,000
- AI search agency to fix what the tracker findssmall business low end, $1,500 to $5,000, $1,500
- Staff time to run them1 hr per store a week$5,850
A month$17,020
$681 per store
Ocally
- Ocally, the work includedfrom $500 per store: Kai, a growth engineer and a growth specialist, across listings, reviews, local search, social and AI answers$12,500
- Your time approving Kai’s work0.25 hr per store a week$1,463
- Agenciesnot needed$0
A month$13,963
$559 per store
$3,058 a month less, $36,690 a year
Every default is the low end of a published price; type your own quotes over them. A staff hour is $54: the median pay of market research analysts and marketing specialists, $37.87 an hour (May 2025), plus benefits, which are 30% of what employers spend on pay (June 2026). The staff and approval hours are our estimates. Ocally’s price is customized, from $500 per location a month. Defaults from: Moz Local pricing; Reputation pricing; Peec AI pricing; RankAI: multi-location local SEO cost guide (June 2026); Cloud Campaign: social media management pricing guide (July 2025); WebFX: GEO pricing (May 2026); BLS: market research analysts and marketing specialists, pay (May 2025); BLS: employer costs for employee compensation (June 2026).
What Kai does.
Finds the questions shoppers ask
He researches what people ask AI about stores like yours, with demand estimates where they exist. You choose the list he tracks for each store.
Asks three assistants every week
Each week he puts every tracked question to ChatGPT, Perplexity and Google AI Overviews, and saves each answer with its sources, the model, the place and the date.
Checks every answer against your facts
He checks each claim against the store's facts and notes whether the answer named your store or a competitor, or cited your site.
Fixes the source, then asks again
He fixes what the answer read: an FAQ on the store page, a wrong listing, missing structured data, each with your yes. Then he asks again.
What it unlocks.
Know which stores AI gets wrong
Wrong hours, a service you don't offer, an old address: each shows up by store, with the answer that said it and the source it came from.
See who AI names instead
For every question, see whether the answer named your store or a competitor, and how often across the week's answers, assistant by assistant.
See the visits AI sends each store
Connect your analytics and see which visits to each store's page came from AI assistants, and what those visitors did next.
Your part
You approve. The questions Kai tracks for each store, and every page or listing fix before it goes live.
You give. Your store facts, to start. Then access to each store's Google profile, your website and analytics, so approved fixes go live.
Questions.
What is AI search visibility?
AI search visibility is how often, and how correctly, AI assistants mention your business when people ask them questions. For a store, it means being named for the right questions, cited from good sources and described with the right hours, address and services. Kai measures it per store, per assistant and per question.
Which AI assistants does Kai check?
Kai checks ChatGPT, Perplexity and Google AI Overviews, every week, for each store's tracked questions. Each answer is saved with its sources, the model, the place it was asked from and the date. You can also bring in answers captured from other assistants, and they stay labeled as captures.
How do I appear in Google AI Overviews?
Make sure the pages Google already ranks for a question answer it clearly, with correct facts and accurate structured data. Google builds AI Overviews from pages it finds in search. Kai checks whether an Overview appears for each tracked question, which sources it cites and what it says about your store.
What is ChatGPT SEO?
ChatGPT SEO is the work of making sure ChatGPT finds correct, clear facts about your business when it searches the web to answer a question. Most of it means fixing the pages and listings ChatGPT cites. Kai finds which sources ChatGPT cites for each store's questions and fixes the ones you control.
Does every shopper get the same answer?
No. AI answers change with the person, the place, the day and the model. So Kai saves every answer with the exact question, assistant, model, place and date, and compares only like with like over time. Changes are reported as observed, never as proof that a fix caused them.
Bring the store you'd least like ChatGPT to describe.
A free 30-minute consultation: one of your stores, and where Kai would start.